WE CREATE AND CONNECTBRANDS TO B2B BUYERS
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We don't just help B2B companies go to market – We help them redefine the market.

GREAT NEWS 

BTOB TOP AGENCY STATUS FOR SIX YEARS RUNNING

BtoB Magazine, the marketing industry’s premier news resource, named Schermer a “Top BtoB Agency” for the sixth year in a row thanks to recent new business acquisitions like General Mills Foodservice, 3M, Rally Software, Star Tribune and Blue Cross Blue Shield.

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GREAT IDEAS 

THE REAL KEY TO BRANDS ISN’T STANDARDS,
IT’S STORIES.

BrandStories_postimageIn the past several years, Schermer has been fortunate to work with clients like Teradata, Stratasys, H.B. Fuller, Software AG, Daikin, General Mills and others to make the shift from product-focused to purpose-driven brands. Purpose-driven brands focus on their “why” – why they exist and what they do for customers, rather than simply what the product does. In the B2B space, a product is typically just one part of a total solution delivered through multiple touchpoints.

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GREAT WORK 

toroTORO GOLF TEES UP A NEW SOCIAL EXPERIENCE FOR COURSE SUPERINTENDENTS

Golf course superintendents trust the opinions of nearby peers more than any marcom material. Schermer created the Toro Leaderboard site on top of a custom-built testimonial engine that serves up customer quotes with geographical relevance.

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