Schermer honored at Association of National Advertisers’ 2020 B2 awards
Following a big showing in the 2019 ANA B2 Awards where SCHERMER finished runner-up for Small Agency of the Year, and our client Red Wing Shoe Co. won B2B Corporate Marketer of the Year, we were honored again in 2020 as one of the top B2B agencies in the nation – finishing Silver for Small B2B Agency of the Year <$20M, and Gold for our website for Dude Solutions (now Brightly after being acquired by Siemens).
SILVER
Small Agency of the Year
SCHERMER
Client growth, client work, client results. You get the picture. And year after year, ANA B2 Judges do too. 2020 is the 3rd time in five years we’ve been honored with the distinction of being named one of the top 3 B2B agencies under $20M in the nation.
TOP 3
Best Website, Over $100,000
DuPont Water Solutions
DuPont Water Solutions’ new website is not only set up for future success, its already driving it: establishing the business as the world’s strategic water-use thought leader and innovator in specialty-separation and clean-water technologies, while driving prospects and customers to visit – and revisit the site.
So, what’s behind our winning ways? SCHERMER brings a buyer-centric passion and approach to every partnership and engagement, delivering relevant creative, content and connections that drive results and revenue — and these B2 Awards prove that our approach pays off.
Agency president Chris Schermer stated, “Besides a bad product, lack of relevancy is why marketing performance and revenue realization lag, especially at companies that don’t prioritize Buyer Experience. We believe that relevancy begins with a brand’s focus on, and commitment to, serving the purpose and solving the problems of buyers. All of the work that we’ve won awards for this year have that fundamental principal in common.”
Amazing partnership leading to amazing work and even more amazing results! I love it and am so proud to be a part of it!
Bryce Wernsman
Director of Marketing, Red Wing Shoe Co.
What impresses me about SCHERMER is the thoroughness of their approach and how they put the buyer at the center of everything they do. We didn’t just redesign ADP.com—we reinvented it as a buyer driven, One-ADP brand experience.
Scott Sheppard
VP, Digital Marketing, ADP
More things to cheer about in 2020
SCHERMER was recognized by Forrester for core capabilities in Communication Strategy, Content Strategy and Creative Strategy, as well as emerging tech capabilities in Machine Learning and AI related to media and content delivery. We were also named one of the top U.S. marcomm agencies on B2B Marketing’s U.S. Agencies Benchmarking Report.