So, what’s behind our winning ways? SCHERMER brings a buyer-centric passion and approach to every partnership and engagement, delivering relevant creative, content and connections that drive results and revenue — and these B2 Awards prove that our approach pays off.
Agency president Chris Schermer stated, “Besides a bad product, lack of relevancy is why marketing performance and revenue realization lag, especially at companies that don’t prioritize Buyer Experience. We believe that relevancy begins with a brand’s focus on, and commitment to, serving the purpose and solving the problems of buyers. All of the work that we’ve won awards for this year have that fundamental principal in common.”
More things to cheer about in 2020
SCHERMER was recognized by Forrester for core capabilities in Communication Strategy, Content Strategy and Creative Strategy, as well as emerging tech capabilities in Machine Learning and AI related to media and content delivery. We were also named one of the top U.S. marcomm agencies on B2B Marketing’s U.S. Agencies Benchmarking Report.