SCHERMER + Honeywell Win Two Brand Builder Awards for Thermostat Launch

SCHERMER’s work on Honeywell’s T Series Thermostat Launch won two Hanley Wood Brand Builder Awards:

Platinum for Best Channel Marketing Program
Gold for Best New Product Launch.

Judges praised “all the deliverables created for the T Series launch to give trade partners tools to sell, train and install”, includingT Series Work the T Series microsite and marketing video.

SCHERMER led go-to-market communications strategy, positioning and messaging, plus channel, digital and social marketing efforts for the new thermostat launch.

The Hanley Wood Brand Builder Awards recognize the most innovative and effective marketing campaigns throughout the residential and commercial design and construction industries. Companies selected for recognition have executed campaigns that generate sales, motivate buying behavior and inspire customer loyalty. View all award winners, categories + info.